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Old Treasure is born from access to the whiskies that often only those in the know ever hear about, let alone taste. Private barrels, contract distillations and legendary ‘forgotten’ barrels are bottled unfiltered at barrel proof for a tasting experience as close to "straight from the barrel" as possible. these are meant to be discussed and shared. So grab a bottle and invite your friends - things are about to get interesting.
Larry Rice is a lifelong hospitality entrepreneur and respected whiskey authority whose passion for rare spirits has built one of the most trusted networks in bourbon. From his iconic Louisville bars to his legendary palate and eye for discovery, Larry has spent decades connecting collectors, drinkers, and storytellers over unforgettable pours.
It’s Larry’s decades in whiskey that have earned him a one-of-a-kind network, connecting him to the people who shape the industry: distillers, blenders, influencers, judges, bartenders, and collectors. Through this network, Larry and Old Treasure have unrivaled access to the finest aged whiskies out there.
The result is a product with a story, crafted with Larry’s signature taste and experience, bottled from private barrels, forgotten casks, and contract distillations.
These are single barrel, collectible releases: Ryes, Bourbons, and American Whiskeys from some of the finest producers.
Get your bottle of Old Treasure at our online store. Act fast as these barrels get bought up quick.
You must be of legal drinking age to enter
