Old Treasure

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Tasting notes / FILM 21 / 40 SECONDS

But Is It Delicious?

A judging sheet leaves one good question to ask.

By Old Treasure · September 7, 2026
From our recorded conversations at Whiskey Thief.

Read the story ↓
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BEHIND THE CONVERSATION

Old Treasure bourbon in window light

A judging sheet leaves one good question to ask.

Larry and Lisa remember tasting alongside another judge whose attention was on process and flaws. They could see the technical questions. They also wanted to ask what the whiskey was like to enjoy.

Was it delicious? That question had weight of its own. Their conversation makes room for the craft behind a spirit and the pleasure it gives the person tasting it. Both belong at the table.

Read the full film transcript +

But it’s delicious. What’s the consumer thinking? Is this a good whiskey? Is it not? When I did that judging with you over in Indiana, because there was another distiller at the table that was more concerned, in my opinion, about whether there are flaws in the making of it, not whether or not it was a delicious whiskey. But then I would love one, and then the other master distiller hated them. And she’d be like, “Well, this happened in the fermentation. This happened in the…” And I’m like, “But it’s delicious.” Yeah, and that’s where I have to put my merchantable head on, right? Not, “Were there mistakes made in the process?” I mean, mistakes can be beautiful, right?

Story adapted from the accompanying filmed conversation. Guest makers describe their own experiences and methods; these are not production specifications for Old Treasure.

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FROM THE STORY TO THE TABLE

Something good
for your table.

Three bourbon barrels, each with its own character. Take a look at the notes and see which one you’d like to open.

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Kentucky Bourbon Direct handles sales and distribution. Check its storefront for current availability, shipping, and checkout.

One story leads
to another.

All films & stories
Beyond the Label — Old Treasure editorial cover
FILM 04 / 51 SEC

Tasting notes

Beyond the Label

The label gets the first word. Give the glass the next.

No Hard Edges — Old Treasure editorial cover
FILM 05 / 44 SEC

Tasting notes

No Hard Edges

The flavors should have room for each other.

Proof with Purpose — Old Treasure editorial cover
FILM 06 / 42 SEC

Tasting notes

Proof with Purpose

A good proof has a reason beyond the number.

Old Treasure

Rare whiskey. Open invitation.
Louisville, Kentucky.

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